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Maserati and Acqua di Parma Bring Fragrance, Leather, and Luxury to the Road

Maserati has just turned the key on an exciting new collaboration with Acqua di Parma, and the result is as refined and stylish as the Italian lifestyle itself. Two icons of Made in Italy have come together to create a bespoke collection that celebrates what they call the Art of Travel, where the road is never just a route, but an elegant journey layered with design, performance, and sensory pleasure.

For Maserati, travel has always been about more than simply getting from one place to another. Each car is designed to turn long distances into effortless experiences, with high performance wrapped in unmistakable style. Acqua di Parma approaches travel with the same philosophy, elevating the everyday through details that awaken the senses and transform even the smallest gestures into lasting rituals. Their collaboration feels like a natural meeting of minds, blending craftsmanship with a touch of indulgence.

Maserati and Acqua di Parma Bring Fragrance, Leather, and Luxury to the Road

Lux Expose

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16 September 2025

Maserati and Acqua di Parma Bring Fragrance, Leather, and Luxury to the Road

Lux Expose

Maserati has just turned the key on an exciting new collaboration with Acqua di Parma, and the result is as refined and stylish as the Italian lifestyle itself. Two icons of Made in Italy have come together to create a bespoke collection that celebrates what they call the Art of Travel, where the road is never just a route, but an elegant journey layered with design, performance, and sensory pleasure.

For Maserati, travel has always been about more than simply getting from one place to another. Each car is designed to turn long distances into effortless experiences, with high performance wrapped in unmistakable style. Acqua di Parma approaches travel with the same philosophy, elevating the everyday through details that awaken the senses and transform even the smallest gestures into lasting rituals. Their collaboration feels like a natural meeting of minds, blending craftsmanship with a touch of indulgence.

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