This weekend, La Maison de Beauté will unveil a summery pop-up in the heart of Paris.

Prada Beauty in the garden of the Palais Galliera.

After Dubai, Marbella, Düsseldorf, London, and Changsha, Prada Picnic is preparing to set up camp in Paris. For the first French stop of this international event, the brand will set up shop outside the Palais Galliera, the City of Paris's Fashion and Costume Museum.

Announced on May 24 and 25, 2025 , this ephemeral initiative will highlight the Italian brand's cosmetics offering in a bucolic setting featuring Prada green and gingham, reminiscent of outdoor lunches.