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4 May 2025

Bvlgari Infinito: high jewelry enters the digital realm with Apple Vision Pro

LVMH

The Roman jeweler’s magnificent craftsmanship merges seamlessly with the power of spatial computing for an interactive and immersive journey to explore iconic Bvlgari creations.

Bvlgari Infinito invites users to share immersive virtual journeys as they discover its exceptional High Jewelry pieces. The inaugural episode, Serpenti Infinito, showcases an immersive journey of the brand’s iconic serpent, interactive moments to explore Serpenti High Jewelry and Haute Horlogerie creations, the making of the Serpenti Infinito High Jewelry necklace and digital artworks’ behind-the-scenes.

© By Publicis Media.

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